Wednesday, September 22, 2010

Her Image Story- The Uniform Project

So I remember finding this about a year ago. It's called The Uniform Project, and it follows a lovely lady, named Sheena, who's mission was to raise money for children in India who couldn't afford to go to school while at the same time raising awareness sustainable fashion by using recycled items.



This is her image story:

The Uniform Project Picture Book

The Project's Mission is to
"Revolutionize the way people perceive ethical fashion and place social responsibility at the center of consumer culture. Use fashion as a vehicle to make acts of charity more inspired and playful, enabling individuals to rise as role models of style, sustainability and social consciousness."

I thought this was so creative and such a good way to raise money for a cause that you believe in. This image story not only impacted my view of fashion, but jump-started a project dedicated to challenge creativity and impact others to join the cause.

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